Marketing Principles - MKT211

Currently this course will begin no earlier than 9/23/24. If you purchase this course today, you will gain access to start the course between 9/23/2024 - 10/11/24. We are in the process of a course update. If you are interested in enrolling in this course and have questions on when you can begin please contact us.

In this course, students will obtain fundamental knowledge and skills in marketing communications, marketing management, marketing research, merchandising and professional selling. They will acquire knowledge of marketing strategies, market identification techniques, employability skills, business ethics and laws, economic principles and international business. Technology, leadership, and communications will be incorporated into course activities. Please download a copy of the syllabus for a full course description.