Marketing Principles - MKT211
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Course Description
In this course, students will obtain fundamental knowledge and skills in marketing communications, marketing management, marketing research, merchandising and professional selling. They will acquire knowledge of marketing strategies, market identification techniques, employability skills, business ethics and laws, economic principles and international business. Technology, leadership, and communications will be incorporated into course activities. Please download a copy of the syllabus for a full course description.
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Download Syllabus
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Course Details
- Semester: Semester 1
- SKU: MKT211-5
- Category: Career Tech
